Jointly selected by the Korea Tourism Organization and the Japan Travel Industry Association Seoraksan Mountain and Hahoe Village are among the top 30 scenic spots in Korea Launch of travel products in Korea under the theme of scenic beauty
Japan’s travel experts have selected Korea’s top 30 scenic spots. In February, the Korea Tourism Organization selected “30 Beautiful Scenic Views of Korea” with the Japan Association of Travel Agents (JATA) and will attract Japanese tourists by developing tourism products with this theme.
The “30 Scenic Lines” is designed to attract the attention of Japanese tourists and revitalize domestic travel with unique contents of the domestic region.
The 30 best views were organized by the candidates for the winners of the photography category of the Korean Tourism Competition. Since then, Korean product experts from 14 travel agencies belonging to JATA have finally selected them in consideration of the accessibility of the region, the connection to nearby tourist destinations, and local representative foods. Places in Seoul were excluded to promote Japanese tourists’ visits to Korea when selecting.
Within the 30 best views, not only were places that were previously highly popular, such as Seoraksan (Yangyang, Gangwon-do), Hahoe Village (Andong, Gyeongbuk), and Haedong Yonggungsa (Gijang, Busan), but also a number of travel destinations not yet well known in Japan, such as Saebyeol Oreum (Jeju), Suncheon Bay National Garden and Wetlands (Suncheon, Jeollanam-do), and Maisan (Jinan, Jeollabuk-do).
The corporation will tour Tokyo, Osaka, and Fukoka from the 11th to hold seminars to plan and promote ’30 scenic lines’ travel products. An inspection tour will also be held for practitioners of major Japanese media and travel agencies, consisting of schedules such as Daereungwon in Gyeongju, Donggung Palace, and Wolji.
At the end of the year, it plans to encourage the launch of travel products through various bonus policies, such as holding a contest for “30 Best Travel Products in Gyeongsang” in collaboration with JATA and awarding outstanding products.
“More than 80% of Japanese tourists who visited Korea in 2023 enjoyed traveling to Seoul and the metropolitan area,” said Kim Kwan-mi, head of the Japan Regional Center of the Korea Tourism Organization. “The corporation will brand local tourism and promote various projects to resolve the centralization of tourists in the metropolitan area.”
In addition, the corporation planned travel products in Korea under the theme of “30 gourmet foods” in each region in 2023. In the Top 30 American Travel Products Contest, 10 travel agencies submitted 40 products to attract more than 3,000 tourists.
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